Abstract
In this paper, Cumming’s expert sustainability professionals define what sustainability means in the context of the hospitality industry and discuss the different ways in which sustainability can be integrated to benefit hospitality operations and brands. While the value of sustainability for the hospitality sector is widely recognized, the industry may not be fully leveraging these benefits. This white paper discusses the key trends and best practices in the industry, providing recommendations for how brands and property owners can realize valuable benefits and more effectively leverage sustainability as an important differentiator to drive business recovery and growth.